Dentsu

A SENSORY DESIGNED SPACE FOR THE CURIOUS
Who?

Dentsu

Where?

Cremorne, Vic

When?

2022

How Big?

4,500sqm

Hot Black acknowledges the traditional owners, the Wurundjeri Woi-wurrung and Bunurong Boon Wurrung peoples of the Eastern Kulin Nation, on whose land we meet, share and work.
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Empowering their teams to connect globally and instantly, the Dentsu workplace spanning across 3 floors totalling 4,500sq/m had to align with the company’s dynamic and flexible strategy.

The relocation of Dentsu from South Melbourne to Cremorne marked a significant step forward for the brand. A sensory designed space for the curious, the fitout needed to reflect the values and aspirations of the brand. Empowering their teams to connect globally and instantly, the new fitout had to align with the company dynamic and flexible strategy. The design ensured that the brand ethos was supported: never-before possibilities, never-before connectedness, never-before opportunities, never-before commitment.

Shared facilities embrace the diverse and broad range of talent within the company, encouraging a unified sense of belonging and community. Placement of neighbourhoods are imbued with individual personality and the needs of each service line, whilst maintaining a united design voice throughout the workplace.

At the forefront of discussion, and weaved into each layer of design, sustainability was championed by the steering committee through the finishes, furniture & materiality selection.

Working with Tylah Saunders, a Melbourne raised First Nations artist, the mural took a contemporary approach – handpainted entry mural & custom vinyl murals in 4 gathering spaces throughout the workspace. Each responding to the Dentsu brand through complementary colourways.

Hot Black acknowledges the traditional owners, the Wurundjeri Woi-wurrung and Bunurong Boon Wurrung peoples of the Eastern Kulin Nation, on whose land we meet, share and work.
A SENSORY DESIGNED SPACE FOR THE CURIOUS
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne
Dentsu Melbourne

Hot Black acknowledges the traditional owners and custodians, the Wurundjeri Woi-wurrung and Bunurong Boon Wurrung peoples of the Eastern Kulin Nation, and the Gadigal and Cammeraygal peoples of the Eora Nation, on whose lands we meet, share and create. We pay our respects to Elders past, present and emerging, and honour the knowledges of Aboriginal and Torres Strait Islander cultures.

©2020 Hot Black
Find Us
MEL SYD BRIS
48 Keele St, Collingwood, VIC 3066 (03) 9098 0424
701/350 Kent St, Sydney, NSW 2000 (02) 8381 1000
Level 1, 283 Elizabeth St, Brisbane, QLD 4000 (07) 3117 0755