Kraft Heinz

Redefining a workplace experience for a family favourite household name
Who?

Kraft Heinz

Where?

Southbank, Vic

When?

2020

How Big?

1,800sqm

Hot Black acknowledges the traditional owners, the Wurundjeri and Boon Wurrung people of the Kulin Nation, on whose land we meet, share and work.
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Kraft Heinz has been a household brand for years, gracing us with the classic Heinz Beans and Tomato Ketchup we all know and love. We were able to work closely with the team to develop Kraft Heinz’s Head Office at Southbank’s Freshwater Place.

Activating productivity and flexibility in the space was an integral part to redefine the workplace environment and to capitalise on efficiencies within the teams’ day to day ability for success whilst instilling creativity.

The approach is agile in nature, and significant design thinking led to opportunities which created spaces that had multiple functions. This ensured the workplace would offer a variety of uses where the user groups were empowered to define functions to support their needs with ease. A restrained aesthetic was implemented and heightened by a pallet that rang true to its brand identity.

Hot Black acknowledges the traditional owners, the Wurundjeri and Boon Wurrung people of the Kulin Nation, on whose land we meet, share and work.
Redefining a workplace experience for a family favourite household name

To enhance the team environment and support their agile nature, collaboration and quiet work zones were designed to be particularly accessible for the team throughout the office.